What it is: A vegan mascara that delivers a 35 percent increase in curl while also lengthening, volumizing, and conditioning lashes for 24-hr smudge-proof, flake-free wear. Highlighted Ingredients: - Olive Esters: Condition, treat, and protect lashes. - Rice Bran Wax: Natural wax that helps lengthen the appearance of lashes. - Carnauba Wax: An emollient from the leaves of the carnauba palm to ensure a smooth application. Ingredient Callouts: Free of sulfates SLS and SLES, parabens, phthalates, mineral oil, and triclosan. This product is also vegan, cruelty-free, and gluten-free. What Else You Need to Know: This multi-benefit mascara instantly lifts, curls, volumizes & lengthens to make eyes appear bigger! ultra-black pigment delivers darker, defined lashes vitamin-rich formula conditions with each coat 360° magniLASH wand for an instant lash lift: shorter bristles add intense volume, longer bristles give instant curlClinical Results:*vegan24-hr wear 24-hr smudge-proof 24-hr flake-free clinically proven to volumize, lengthen & curl delivers a 35% increase in lash curl lashes appear 17% longer ophthalmologist tested safe for contact lens wearers dermatologist tested *based on a clinical study 33 subjects Lights, Camera, Lashes™ 4-in-1 Mascara